Matching family sweatshirts make the best holiday photos, and the worst ones. Here is how to get the first kind: one story, many sizes, nothing that makes the teenager hide.
Every December the same picture appears: a whole family in identical red jumpers with a cartoon reindeer and a pun. It is fun for one evening. Then it goes in a drawer until next year, or forever.
There is a softer way to match. Instead of making everyone wear the same joke, let everyone wear the same sign.
1. Match the story, not the outfit
The trick stylists use for family photos is simple: pick one element that connects everyone and let the rest breathe. One creature on every sweatshirt does exactly that. Grandma, Dad and the five-year-old can wear different colours and still clearly belong to one picture.
Our winter capsule is built for this. The Fire Sheep, the sign of 2027 and of an abundant home, comes in:
- adult sweatshirt with "2027" in forest green or navy
- adult sweatshirt with blue roofs in sand or white
- adult sweatshirt without a year in forest green or black
- kids sweatshirt with the little hills, in white or grey
2. Choose two or three colours, not one
All-red families look like a uniform. Two or three calm colours look like a family. Combinations that photograph beautifully by a tree or a window:
- Forest green + white: classic and fresh, perfect for a snowy walk.
- Navy + sand: calm and grown-up, good for teenagers who refuse anything "cute".
- Red + forest green + white: the full Christmas palette, softened by the white kids' piece.
3. Let each person have their own sign
Not everyone has to be a sheep. A family can share a palette and still choose different creatures from Winter Wonders: the Fairy Deer (new beginnings) for the one starting something new, the Starry Cow (guiding star) for the grandparent who keeps everyone together. In the photo it reads as one story with chapters.
4. Think beyond the photo
The real test of a family sweatshirt is February. Will anyone still wear it? That is why we chose a heavy, soft classic crew neck and art that does not shout "Christmas". The Fire Sheep without a year, the Fairy Deer and the Starry Cow work all winter long, on the school run and the weekend walk.
5. Add something for home
A matching mug on the table or a tote by the door ties the photo together and keeps the sign in the house once the sweatshirts are in the wash.
6. Order early
Each piece is printed for you after you order, then shipped from the production partner nearest to you. For a family set, order all sizes in one go so everything travels together, and check our holiday shipping dates.
Quick sizing tips for families
- Our adult sweatshirts are unisex and have a relaxed fit. For a cosy, slightly oversized look, go one size up.
- Kids' sizes run from XS to XL. Check the size guide on each product page and measure a sweatshirt your child already loves.
- Buying for grandparents? A navy or forest green adult size is the safest bet: it goes with everything.
One family, one sign. Shop the Winter Wonders collection.
Looking for a present? See all New Year gifts 2027: Fire Sheep, Fairy Deer and Starry Cow sweatshirts, mugs, pillows and blankets, made to order.